Digitalization has brought us significant advantages: convenience, speed in processing, and immediate access to information. But, at the same time, it has also opened the door to new forms of cybercrime.
One of the most worrying is AI phishing, an evolution of the classic scam that leverages increasingly sophisticated technological tools to deceive users and businesses.
Before delving into how this type of attack works and what impact it can have on our security, it’s worth discussing how we can protect ourselves. This is where Qondar comes in, a solution developed by Enthec that enables anyone to monitor and manage their exposure to online threats continuously. Qondar isn’t just a simple antivirus or a fraudulent email blocker: it’s a Continuous Threat Exposure Management (CTEM) tool, designed to detect risks in real time and help us make decisions before it’s too late.
What is AI phishing?
AI phishing is a deceptive attempt in which cybercriminals impersonate legitimate entities (banks, public administrations, e-commerce platforms, or even coworkers) to obtain sensitive information such as passwords, banking details, or personal documents.
Until recently, phishing was relatively easily detected by details such as spelling mistakes, unconvincing messages, or suspicious email addresses.. However, with the advent of artificial intelligence, the landscape has undergone significant changes.
Nowadays, attackers use algorithms capable of generating perfectly worded messages that are personalized and even adapted to the victim’s communication style. . In addition, they rely on synthetic voice systems and the creation of false images (deepfakes) to give more credibility to their deceptions.
The impact of AI phishing on personal data
The impact of AI phishing goes far beyond the simple loss of money in a fraudulent transfer. Cybercriminals are after something much more valuable: our personal data.
With them, they can:
- Steal identities and open bank accounts or apply for loans on our behalf.
- Access online services and gather even more information to expand the fraud.
- Carry out digital blackmail, especially when they manage to obtain photos, documents, or private conversations.
- Commercialize our data in clandestine forums on the dark web.
The primary difference compared to previous years is the exponential growth in the sophistication of attacks, mainly due to the increased use of AI.
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Why is AI phishing more dangerous?
Extreme customization
AI tools can analyze public information from social media or websites to create messages that appear to have been written by someone close to the victim.
Scalability
A cybercriminal no longer needs to spend hours composing each email. AI automates the process and allows thousands of attempts to be launched in a matter of minutes, each with a high level of credibility.
Multichannel
Phishing no longer comes only through email. With the help of artificial intelligence, attackers are using SMS, automated phone calls, social media messages, and even deepfakes in video calls.
Difficult detection
By improving the quality of the deception, traditional filters and human perception have a harder time identifying fraud. AI-powered phishing becomes more camouflaged and goes undetected.
How to protect yourself from phishing with AI
The good news is that, although attacks are more sophisticated, some solutions and habits allow us to protect ourselves.
Basic measures
- Be wary of urgent messages that ask for personal data or passwords.
- Check email addresses and links before clicking.
- Use two-step authentication whenever possible.
- Update passwords frequently and avoid repeating them in several services.
Advanced Measures: The Importance of CTEM
In addition to personal habits, it is increasingly necessary to have tools that monitor our internet exposure. . This is where Qondar comes in, the solution Enthec has designed for individuals.
Qondar acts as a digital radar that detects if our data has been leaked, if it’s circulating in trading forums on the dark web, or if we’re exposed to phishing campaigns. This allows us to anticipate threats instead of reacting late, when the damage has already been done.
AI Phishing and the Role of Enthec
Enthec, a company specializing in cyber-surveillance, has developed two leading solutions:
- Kartos, designed for companies seeking to protect themselves against digital risks.
- Qondar, designed for individual users looking to enhance their personal security.
Both products are framed within the concept of Continuous Threat Exposure Management (CTEM), which represents a step forward compared to traditional solutions.
While most security programs react once the attack has occurred, the CTEM philosophy focuses on monitoring and reducing the exposure area at all times, anticipating possible incidents.
AI-powered phishing has elevated digital scams to a level of sophistication never seen before. We’re no longer talking about poorly written emails or easy-to-detect tricks, but about personalized, credible, and difficult-to-identify attacks.
The direct consequence is a growing risk to the security of our personal data, which can end up in the wrong hands and be used for fraudulent purposes.
In this context, prevention is the most effective strategy. Adopting responsible habits when using technology is essential, but having digital surveillance solutions like Qondar can be a decisive advantage.
Protect your digital identity today with Qondar and stay one step ahead of phishing with AI.